The Benefits of ESG from an Investor’s Perspective (2024)

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Published Aug 29, 2023

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Between global warming, political instability, human rights concerns, and high-profile corruption cases, there are many reasons for companies to start paying more attention to environmental, social, and governance (ESG) issues. First, Millennial and Gen Z consumers are more likely to favour companies with a sense of social and environmental responsibility over those that are indifferent. Second, more and more governments are passing laws to crack down on corruption, uphold human rights, and protect the environment. Companies that do not comply could face fines and other penalties. As a result, companies with a strong focus on ESG will appear more attractive to investors for several reasons.

ESG investing can help investors diversify their portfolio

Investors are always looking for ways to diversify their portfolios. Investing in different assets across a range of industries decreases the risk that their entire investment will be lost due to a sudden downturn in one market or industry. When investors consider ESG criteria in their investments, they are often exposed to new companies in different sectors or regions. Some investors may even specifically seek out companies with a strong focus on ESG initiatives for the sole purpose of adding more diverse investments to their portfolio, as these companies may respond differently to economic fluctuations than their competitors, who do not prioritise ESG initiatives.

ESG can give companies a competitive edge

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Reform is at the core of all ESG initiatives. Companies are acknowledging that the way things have traditionally been done is flawed, and that changes must be made to ensure a sustainable future for the company. By default, a focus on ESG issues motivates innovation. Companies committed to ESG initiatives must adapt quickly to changing socioeconomic conditions and environmental concerns. This enables them to identify strategic growth opportunities that their competitors might overlook. Companies that show a vested interest in the communities where they operate improve their brands’ reputations and are more likely to attract loyal fan bases. These factors are all associated with sustainable, long-term growth, which makes a company more attractive to potential investors.

ESG investing can help investors mitigate risks

To successfully implement ESG initiatives, companies must be proactive instead of reactive. Focusing on ESG issues forces companies to think about the long-term sustainability of their enterprise rather than short-term profits. Most investors also think in the long term rather than the short term. Therefore, they want to partner with companies that will provide consistent returns over the next decade, not just the next quarter. Furthermore, a company that has demonstrated its commitment to better corporate governance will increase investors’ confidence that leadership and management will make informed, financially-sound business decisions in the future. These businesses attract investors because they offer more stability and, thus, better risk-adjusted returns.

ESG and the future of investing

Securing investors is already a challenge, and as technology allows even more businesses to join the global economy, the landscape will become even more competitive. As a result, companies that focus on ESG initiatives will be more attractive to potential investors because they have a greater potential for growth and more factors that mitigate the risks associated with investing.

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The Benefits of ESG from an Investor’s Perspective (2024)

FAQs

How do investors benefit from ESG? ›

Investors increasingly believe companies that perform well on ESG are less risky, better positioned for the long term and better prepared for uncertainty. Companies that realign to the stakeholder capitalism agenda may have a competitive advantage over those that try to return to business as usual.

Why ESG factors may be important factors for investors to consider in their investment decisions? ›

By integrating ESG factors into their investment decision-making, asset managers can attract a broader range of investors and enhance their reputation. This can lead to increased assets under management and improved business performance.

Why is it important to engage investors on ESG? ›

Risk Mitigation: Engaging with stakeholders helps companies identify potential ESG risks and issues before they become significant problems. This proactive approach can help mitigate risks related to reputation, legal compliance, and social conflicts.

How are investors encouraging better ESG approaches by companies? ›

Investors actively engage with companies on their ESG performance, encouraging them to improve their practices. Here are some ways this happens: Shareholder Meetings: Investors can use shareholder meetings to raise questions about a company's environmental practices, labor standards, or corporate governance policies.

What are investors looking for in ESG? ›

They seek out granular information about how specific ESG initiatives can be a source of growth and which risks are most material to a specific company and its broader industry—and the extent to which distinct ESG actions can mitigate those risks.

Why should investors care about ESG risks? ›

Sustainable or Environmental, Social and Governance (ESG) investing considers factors beyond traditional financial analysis. This may limit available investments and cause performance and exposures to differ from, and potentially be more concentrated in certain areas than the broader market.

How ESG engagement creates value for investors and companies? ›

In such cases, ESG engagement allows corporations to provide updated data and a more nuanced explanation of their ratings to investors. Most corporate interviewees also use ESG engagement dialogues to explain how their management of ESG issues is related to broader, strategic considerations.

Why is ESG so important? ›

ESG is important because it helps identify and manage risks, improve social responsibility, enhance long-term sustainability, meet stakeholder expectations, navigate and comply with regulations, and improve access to capital.

Why do investors care about sustainability? ›

Key Points. Sustainable investing promotes long-term economic growth by encouraging companies to operate more ethically and responsibly. It helps protect the environment by directing capital towards sustainable practices and technologies.

How investors are increasingly taking ESG into consideration when making investment decisions? ›

Investors who consider ESG criteria can ensure their portfolios align with evolving regulatory landscapes, reducing the risk of regulatory backlash. Market Demand: The demand for sustainable and responsible investments is on the rise.

How do investors influence sustainability? ›

Under this, investors influence companies via engagement, capital allocation and indirectly. In turn, companies undertake actions (make investments) that make the world more sustainable.

Do investors value ESG? ›

The research finds that retail investors do care a lot about the ESG-related activities of the firms, but mainly if they affect the value of their investments — not necessarily with altruistic motives.

How does ESG affect shareholder value? ›

For companies and their management, the more they prioritize ESG investment and quantify how these activities contribute to shareholder value, the more they will likely attract savvy investors who want to reap that potential return.

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